How Genus Gained Total Visibility Across Tools & Projects

The Challenge: Lack of Visibility Across a Fast-Moving Project Environment

Genus oversees major project operations involving large teams and constantly moving equipment. Before MapTrack, critical information was difficult to access.

1. Tools and Equipment Moved Without Clear Documentation

   Multiple crews shifted tools between sites, making it difficult to know who had what and where equipment was currently located.

   Impact

   • Delays caused by searching for missing items

   • Increased risk of lost or misplaced tools

   • Difficulty holding teams accountable

   Summary: Lack of real-time visibility slowed project progress.

   
   

2. Project Assignments Were Hard to Track

   With simultaneous major projects underway, equipment allocation became increasingly complex.

   Problems

   • Tools appearing on the wrong project

   • Duplicate purchases due to misplaced inventory

   • Difficulty forecasting equipment needs

   Summary: Inefficient assignment tracking affected planning and cost control.

   
   

3. Responsibility Was Unclear

   Without an automated system, determining who last used or moved a tool was nearly impossible.

   Consequences

   • Internal disputes

   • Unresolved damage issues

   • Time wasted verifying usage history

   Summary: Missing accountability created operational friction.

   
   

4. Manual Processes Could Not Scale

   As projects grew, spreadsheets and paper logs were no longer sustainable.

   Issues

   • Inconsistent updates

   • Human error

   • No real-time information

   Summary: Genus needed a modern, scalable system.

The Solution: MapTrack’s Real-Time Tracking and Assignment System

Genus adopted MapTrack to streamline operations across their entire project fleet.

1. QR-Based Tracking for All Tools and Equipment

   Every asset was labeled and tracked digitally, giving Genus instant access to item history and movement.

   Benefits

   • Real-time location visibility

   • Faster toolroom operations

   • Accurate audit trail

   Summary: QR tracking brought complete clarity to asset movement.

   
   

2. Project-Based Assignments for Better Coordination

   Tools and equipment were digitally assigned to specific projects.

   Outcomes

   • No more misplaced tools

   • Easier forecasting of equipment needs

   • Immediate insight into project readiness

   Summary: Assignments strengthened organisation and planning.

   
   

3. User Accountability through Check-In/Check-Out

   Teams now check tools in and out using MapTrack’s scanning workflow.

   Improvements

   • Clear responsibility for each asset

   • Reduced loss and damage

   • Faster tool issue investigations

   Summary: Accountability improved tool care and reduced friction.

   
   

4. A Single Source of Truth for Operations

   MapTrack replaced spreadsheets with real-time dashboards accessible across the business.

   Advantages

   • Reliable reporting

   • Seamless coordination between teams

   • Better decision-making

   Summary: A centralised database brought consistency to all asset processes.

Practical Outcomes for Genus

After implementing MapTrack, Genus experienced measurable improvements across operations.

Key Results

• Complete visibility of tools and equipment

• Faster coordination across major projects

• Significant reduction in lost or unaccounted assets

• Clearer responsibility between teams

• Improved planning and resource allocation

• Stronger support for compliance and documentation

Customer Quote:
“MapTrack easily shows us where our equipment is, what project it’s on, and who it is assigned to. Support is super helpful.”
— Sharyn Edwards, Fleet Coordinator (Major Projects)

How MapTrack Supports Companies Like Genus

MapTrack provides a field-ready asset tracking solution tailored for industries with high movement and multiple overlapping projects.

Fast Check-In/Check-Out

Ensures accountability throughout the workday.

Assignments with Photos & Locations

Shows exactly which project each asset belongs to.

QR & Barcode Scanning

Quick scanning keeps workflows efficient for busy teams.

Real-Time Visibility

Supervisors instantly see where assets are across all job sites.

Condition Reports

Photos and notes help track damage and maintain equipment health.

Designed for Australian Companies

Local support with global scalability.

Summary: MapTrack gave Genus a reliable, modern system that eliminated confusion and improved coordination across high-stakes operations.

FAQ

1. What was Genus’ primary challenge before MapTrack?

   They struggled with unclear equipment locations, project assignments, and responsibility tracking.

   
   

2. How did MapTrack improve project coordination?

   By providing real-time visibility into asset locations and assignments across multiple projects.

   
   

3. Did MapTrack reduce tool loss for Genus?

   Yes—clear accountability and digital tracking significantly reduced missing tools.

   
   

4. How does MapTrack help with audits?

   QR tags and digital histories enable fast, accurate audits across fleets.

   
   

5. Can MapTrack scale with large or complex project teams?

   Absolutely—its design supports multi-site, multi-team operations.

   
   

6. What features were most valuable for Genus?

   Real-time tracking, project assignments, and user accountability.

   
   

Conclusion & Actionable Takeaways

Genus transformed its operations by implementing digital asset tracking that delivered:

1. Full visibility of tools and equipment

2. Clear project assignments

3. Stronger accountability between teams

4. Reduced time wasted searching for tools

5. Improved planning through accurate asset data

6. Streamlined daily operations and fleet management

MapTrack gives construction and infrastructure teams the visibility and structure they need to operate efficiently and confidently across all projects.